FM Files
No FM files found
Login
Username
Password
show/hide project search



Project acronym: FM

Project title: FIRST MOTION - driving BSR regional development by innovating the high-skill growth sector "creative/AV industry" (FM)

Application call: 2

Priority: 1. Fostering innovations

Project website:

Show all partners on map


Lead Partner:

Filmförderung Hamburg Schleswig-Holstein GmbH
Friedensallee 14-16
22765 Hamburg
DE
Eva Hubert
E-mail: hubert@ffhsh.de
Phone: +49 40 398 37 20
Fax: +49 40 398 37 11

Project Manager:

Filmförderung Hamburg Schleswig-Holstein GmbH
Friedensallee 14-16
22765 Hamburg
DE
Julia Grosch
E-mail: grosch@firstmotion.eu
Phone: +49 40 39837291
Fax: +49 40 398 37 10


Information Manager:

Büro für Öffentlichkeit
Nagelsweg 16
2009 Hamburg
DE
Christopher Cohen
E-mail: cohen@firstmotion.eu
Phone: +49 40 80905590
Fax: +49 40 809055929



Summary description of the project:

FIRST MOTION (FM) aims at improving the business environment susceptible for innovation and to overcome the weakness of insufficient use of innovation potential and low intensity of joint efforts in the BSR. Building upon the strengths of the BSR, the innovative potential of Baltic SMEs in creative industries, IT and culture, FM takes advantage on exiting opportunities, makes use of the vast innovation potential of the E-BSR and the formation processes of new competitive cluster in creative industries to define new innovative approaches in the AV media industry for the BSR to become a recognized player in the emerging markets of digital media. “Creative industries”, are an industry with over-proportional growth and high economic potential which is right now subject to massive changes. Marked by a high concentration of SMEs, the industry actors are in many cases unable to build up and expand necessary innovation due to their size and fragmented, small domestic markets. FM combines the

four relevant domains INDUSTRY CAPACITY BUILDING/MARKET DEVELOPMENT, INSTITUTIONAL CAPACITY BUILDIND/POLICY DEVELOPMENT, CLUSTER/REGIONAL DEVELOPMENT and EDUCATION AND TRAINING in one holistic project in order to start effective developments in the concerned areas. The four research and development areas form the four work packages structuring the PP’s field of activity. FM employs a Triple-Helix approach (university, industry, government) to ensure solutions of high practical relevance and their implementation. The close bond of the industry to all work packages ensures hands-on solutions to relevant problems and their efficient dissemination.

In FM we have collected expertise about the emerging markets, developed new crossmedia formats, efficient business models, and ideas for sustainable support/subsidies accordingly. FM has incorporated new knowledge into the institutions and developed appropriate policies for regional development of the creative sector, further supported by the

initiation of a BSR AV industry advisory board. FM has researched current cluster structures,cross-sector and transnational co-operations and developed models comprising the necessary changes, implemented and tested them on regional level within the project, sustained by the initiation of a BSR AV cluster.

FM has developed an international MA and BA Curriculum for the offspring of the convergent (av-)media industries and designed an annual Summer Academy offering professional training. One main FM output is a PAN-BALTIC ONLINE PLATFORM as market-and communication space. It is maintained as a non-profit entity lessening the East-West divide and facilitating co-operations and knowledge transfer between actors in creative industries. FM is formed by 10 partners from 7 countries from the areas film funds, universities and national or regional developers or municipalities. This variety has given FM the necessary input and knowledge to successfully reach the project’s aims.


Achievements of the project so far:

Historically relevant BSR content was digitized, restored and made publicly available through the market and communication platform “Baltic Universe” (BU) www.balticuniverse.com, which was launched in its Beta Version in February 2011. The platform addresses film producers, film students, festivals and film lovers from the BSR and has been further developed and does now include a more functional video player, a budget planning tool, an address register and the interactive version of the IPR-Guide. An additional transnational structure has been built: the Baltic Universe EEIG (European Economic Interest Grouping) run by 5 FM partners and 2 associated partners from the FM-Partnership to secure the activity of BU in the upcoming five years minimum. BU is not only designed for end users in the BU but also for the av-industry, filmmakers and students from the BSR.

16 innovative content forms were supported, successfully developed and presented at Berlinale 2011 and 2012. A handbook »Cluster Landscapes« (which had more than 1000 views by the end of the project) and a website to go with (www.clusterlandscapes.com), which offers recommendations and individually approachable and usable information for establishing the right foundation for your audiovisual cluster have been published. »Cluster Landscapes« is a hands-on tool for cluster managers and cluster-related companies at the level of small business parks. It is based on First Motion’s »Report on business models, value chains and business development services in the audiovisual/creative industries«. Seeking to explore new markets and value chains the report includes both research on the relevant parts of the audiovisual value chain (education, networks, TV and funding) and tendencies in the development of new practice related to business models.

The report ‘Business Models and Value Chains in Audiovisual Media’ shed some light on the topic from the overall angle of the Baltic States. The Guide on intellectual property rights (IPR) for producers das been realized – an online version available on BU has been realized as an on-top feature. The ‘Crossmedia Production MA programme’ is developed and started as part of the Baltic Film and Media School teaching courses in autumn 2011. A similar study programme on the BA level has started in fall 2012.

The book ‘Crossmedia Innovations’ by FM partner Indrek Ibrus has been published in December 2012. The Passion Inc. Workshops developed by PPs 5/11 were a big success and will be partly repeated and adopted by PP5 associated partner Shareplay. The workshop created profound knowledge about Crossmedia Production in Central and North Jutland.



Project Duration: Sep 2009 - Dec 2012
Approximate total project budget in EUR: 3.025.070,00
ERDF co-financing: 2.000.970,00
ENPI co-financing: 0,00
Norwegian national contribution: 259.332,00

List of partners

Filmfund Hamburg Schleswig-Holstein GmbH (FFHSH)
22765 Hamburg | GERMANY
Friedensallee 14-16
Region: Hamburg
Contact person: Eva Hubert
Phone: +49 40 398 37 20
E-mail: hubert@ffhsh.de
Web: www.ffhsh.de
Approximate total partner budget in EUR:508.723,00
ERDF co-financing:381.542,00
ENPI co-financing:0,00
Norwegian national contribution:0,00
Tallinn University Baltic Film and Media School (BFM)
13419 Tallinn | ESTONIA
Sütiste tee 21
Region: Eesti
Contact person: Martin Aadamsoo
Phone: +372 5087 774
E-mail: aadamsoo@tlu.ee
Web: www.bfm.ee
Approximate total partner budget in EUR:244.622,00
ERDF co-financing:207.929,00
ENPI co-financing:0,00
Norwegian national contribution:0,00
Estonian Film Foundation (EFF)
10111 Tallinn | ESTONIA
Uus tn. 3
Region: Eesti
Contact person: Marge Liiske
Phone: +3726276062
E-mail: marge@efsa.ee
Web: www.efsa.ee
Approximate total partner budget in EUR:181.764,00
ERDF co-financing:154.500,00
ENPI co-financing:0,00
Norwegian national contribution:0,00
Kommune Kristiansand
4604 Kristiansand | NORWAY
Servicebox 417
Region: Agder og Rogaland
Contact person: Oyvind Laderud
Phone: +47 38102980
E-mail: oyvind.l.laderud@kristiansand.kommune.no
Web: www.kristiansand.kommune.no
Approximate total partner budget in EUR:18.918,00
ERDF co-financing:0,00
ENPI co-financing:0,00
Norwegian national contribution:9.459,00
Filmby Aarhus (FA)
8000 Århus Århus | DENMARK
Filmbyen 23, 1. sal
Region: Midtjylland
Contact person: Søren Poulsen
Phone: +456945 8940 4846
E-mail: sp@filmbyaarhus.dk
Web: www.filmbyaarhus.dk
Approximate total partner budget in EUR:470.302,00
ERDF co-financing:352.727,00
ENPI co-financing:0,00
Norwegian national contribution:0,00
NATIONAL FILM CENTER OF LATVIA (NFC)
LV-1050 Riga | LATVIA
Peitavas 10/12
Region: Latvija
Contact person: Ilze Gailite-Holmberg
Phone: +371 67358870
E-mail: ilze.gailite@nfc.gov.lv
Web: http://www.latfilma.lv/nfc/
Approximate total partner budget in EUR:374.138,00
ERDF co-financing:318.017,00
ENPI co-financing:0,00
Norwegian national contribution:0,00
Innovation Center – High-Tech Accelerator The University of Lodz Foundation
90-237 Lodz | POLAND
J. Matejki Street 22/26
Region: Lodzkie
Contact person: Jacek Bauer
Phone: +48 42 635 4982
E-mail: jbauer@uni.lodz.pl
Web: http://www.at.uni.lodz.pl
Approximate total partner budget in EUR:181.918,00
ERDF co-financing:154.630,00
ENPI co-financing:0,00
Norwegian national contribution:0,00
Lodz City Council (LCC)
90-430 Lodz City Council (LCC) | POLAND
ul. Piotrkowska 113
Region: Lodzkie
Contact person: Monika Głowacka
Phone: +48 42 638 59 29
E-mail: glowackam@uml.lodz.pl
Web: http://en.www.uml.lodz.pl/index.php?str=3752
Approximate total partner budget in EUR:229.224,00
ERDF co-financing:194.840,00
ENPI co-financing:0,00
Norwegian national contribution:0,00
Boost Hbg
252 21 Helsingborg | SWEDEN
Dunkers Kulturhus Kungsgatan 11
Region: Sydsverige
Contact person: Anna Ljungmark
Phone: + 4642-104873
E-mail: anna.j.ljungmark@helsingborg.se
Web: http://www.boosthbg.se
Approximate total partner budget in EUR:120.216,00
ERDF co-financing:90.162,00
ENPI co-financing:0,00
Norwegian national contribution:0,00
University of Agder
4602 Kristiansand | NORWAY
Serviceboks 422
Region: Agder og Rogaland
Contact person: Alf Homelid
Phone: +4738140000
E-mail: alf.homelid@uia.no
Web: www.lmta.lt
Approximate total partner budget in EUR:499.745,00
ERDF co-financing:0,00
ENPI co-financing:0,00
Norwegian national contribution:249.872,00
The Alexandra Institute Ltd.
8200 Århus N | DENMARK
Åbogade 34
Region: Midtjylland
Contact person: Ole Lehrmann Madsen
Phone: + 45 70 27 70 12
E-mail: ole.l.madsen@alexandra.dk
Web: www.alexandra.dk
Approximate total partner budget in EUR:195.497,00
ERDF co-financing:146.623,00
ENPI co-financing:0,00
Norwegian national contribution:0,00