Programme in facts

Finalised projects: 90
EUR committed: 215.0 mln
Main project outputs > 280
More facts...

Country specific information

15/16.03.2012 International conference "Marketing and Policies in Creative Industries"

On March 15-16, 2012 there will be an international conference about creative marketing held in the premises of Tartu Centre for Creative Industries (TCCI) in Tartu, Estonia. The conference will be held in the framework of the project Urban Creative Poles and feature recognised speakers from both Estonia and abroad, include an arts auction as well as a tour to various creative industries' related organisations of Tartu, and end with the PMT meeting of the project.

Tartu, March 15th
8.30 - 9.00 Registration & coffee
9.00 - 9.15 Opening words, Urmas Kruuse, Mayor of Tartu
9.15 - 9.30 Development of Creative Industries in Tartu, Raul Oreškin, Head of Tartu Centre for Creative Industries
9.30 - 10.00 Development of Creative Industries in Partner Cities of the Project Urban Creative Poles, Estonian Institute for Future Studies
10.00 - 10.45 Panel discussion about the situation and development of creative industries in small and medium-sized cities , 5 min presentations of the Mayors or representatives of partner cities followed by a discussion
10.45 - 11.15 European Trends in Developing Creative Industries, Ragnar Siil, Chairman of the European Union's working group for cultural and creative industries and member of the Steering Group of Northern Dimension Partnership for Culture
11.15 - 11.45 Coffee
11.45 - 13.00 I Parallel Session
Umbrella Organisations as Uniters and Developers of Creative Industries. Examples from Estonia:
Estonian Design Centre
Center for Contemporary Arts
Umbrella organisations of film, literature, theatre, dance, etc.
II Parallel Session
Marketing SMEs at international level, cooperation possibilities , 2 SMEs from each partner city
13.00 - 14.00 Lunch
14.00 - 14.45 Trends that Influence Creative Industries in Near Future
14.45 - 15.30 Visions for Future, Daniel Daboczy, Head of FundedbyMe, investment company for SMEs
15.30 - 15.45 Conclusion by Estonian Institute for Future Studies
15.45 - 16.00 Closing words, Raul Oreškin, Head of Tartu Centre for Creative Industries

16.15 Possibility to have a tour in TCCI
17.30 Arts auction
20.00 Dinner for project partners, hosted by Tartu City Government

March 16th, 2012

09.00 - 12.00 Tour to institutions supporting entrepreneurship and organisations active in the field of new technologies: Tartu Science Park, Ahhaa Science Centre, St. Anthony's Courtyard
12.00 - 13.00 Lunch
13.00 - 14.00 City tour
13.00- 17.00 Project meeting for Urban Creative Poles project team

The working language of the conference as well as all other events (except for the arts auction) will be English.

The conference will be organized in the framework of the project „Development and Promotion of Creative Industry Potentials in Medium-Sized Cities of the Baltic Sea Region - Creative Urban Poles".

Contact and registration: Külli Hansen,


published 06.03.2012